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Aesthetically pleasing design can make users more tolerant of minor usability issues.
Aesthetically pleasing design creates a positive response in people’s brains and leads them to believe the design actually works better.
Aesthetically pleasing design can mask usability problems and prevent issues from being discovered during usability testing.
U22. Doherty Threshold
Productivity soars when a computer and its users interact at a pace less than 400 milliseconds(<400ms) that ensures that neither has to wait on the other.
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Touch targets should be large enough for users to both discern what it is and to accurately select them (44 x 44px minimum for Mobile)
Touch targets should have ample spacing between each other.
Touch targets should be placed in areas of an interface that allows them to be easily acquired.
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