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Goal or User Story | Tasks/Action items | Timing | Links/Resources | |
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1 | As a member, I want to see all of the options available as part of my CDA membership | |||
2 | As a potential CDA Presents attendee, I want to learn how to register for the annual convention. |
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3 | As a member (or non-member), I want to understand the differences between CDA’s educational offerings. |
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4 | As a CDA employee, I want to be able to share rotating or featured offering related to education. | |||
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\uD83D\uDD2E Content strategy planning
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Action item | Business reason | Content | Resources | Next steps |
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Fix page metadata | Helping users have the right info from search will prevent confusion and potential future issues. | Current description: The California Dental Association’s online learning platform provides dental professionals a brilliant way to take part in C.E.-eligible education at any hour and from anywhere. Current keywords: Online Learning, education, cda presents 360, courses, webinars, learning |
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Updated metadata | Updated description: CDA delivers limitless learning options in formats to fit the styles and schedules of dentists and their teams. Earn C.E., sharpen skills and support professional and practice goals through live in-person, virtual and on-demand education. | |||
Update page tag/label | Change Online Learning page to Learning to encompass comprehensive education offerings. | Catherine Foss (Unlicensed) to facilitate updates - more changes to come from mega menu eval/recs. |
\uD83D\uDDD3 Editorial calendar
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